{"title":"March Mini Drop","description":"\u003cp data-start=\"261\" data-end=\"483\"\u003eWe kept this one small, but you didn’t. March Mini Drop sold out faster than we thought, and somehow each piece became someone’s go to. That’s when you know it worked.\u003c\/p\u003e\n\u003cp data-start=\"485\" data-end=\"678\"\u003e \u003c\/p\u003e","products":[{"product_id":"epic-tee-mahabharata-yuddha-edition","title":"EPIC Tee | Mahabharata Yuddha Edition","description":"\u003cp data-start=\"611\" data-end=\"723\"\u003e\u003cstrong data-start=\"611\" data-end=\"623\"\u003eEPIC Tee\u003c\/strong\u003e is a brutalist reinterpretation of the Mahabharata Yuddha — where mythology meets modern precision.\u003c\/p\u003e\n\u003cp data-start=\"725\" data-end=\"1143\"\u003eAnchored by the bold wordmark \u003cstrong data-start=\"755\" data-end=\"765\"\u003e“EPIC”\u003c\/strong\u003e, this piece is grounded not just in legend, but in place. Beneath it sits the \u003cstrong data-start=\"844\" data-end=\"921\"\u003eexact coordinates of the Kurukshetra battlefield (29.9695° N, 76.8783° E)\u003c\/strong\u003e — marking the real geographic site where the war of the Mahabharata is believed to have unfolded. This fusion of ancient narrative and factual mapping positions the tee between history, mythology, and contemporary design.\u003c\/p\u003e\n\u003cp data-start=\"1145\" data-end=\"1318\"\u003eThe phrase \u003cstrong data-start=\"1156\" data-end=\"1179\"\u003e“Since Dwapar Yuga”\u003c\/strong\u003e situates the design within the epic’s timeline, reminding the wearer that conflict, dharma, and destiny have shaped culture for millennia.\u003c\/p\u003e\n\u003cp data-start=\"1320\" data-end=\"1627\"\u003eThe back features a cinematic, monochromatic battle tableau referencing the Kurukshetra war, treated with a contemporary graphic language. Beneath it sits the TBF insignia, followed by archival-style referencing details — mirroring the rigor of historical documentation while retaining artistic abstraction.\u003c\/p\u003e\n\u003cp data-start=\"1629\" data-end=\"1746\"\u003eThis tee is for those who wear culture as a statement — dark, sharp, grounded in place, and uncompromising in intent.\u003c\/p\u003e","brand":"TBF Store","offers":[{"title":"Black \/ XS","offer_id":45450368024633,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ S","offer_id":45450368057401,"sku":null,"price":749.0,"currency_code":"INR","in_stock":false},{"title":"Black \/ M","offer_id":45450368090169,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ L","offer_id":45450368122937,"sku":null,"price":749.0,"currency_code":"INR","in_stock":false},{"title":"Black \/ XL","offer_id":45450368155705,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ 2XL","offer_id":45450368188473,"sku":null,"price":789.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7162\/9369\/files\/2_51a7d5ae-9866-4b49-9717-54bf6611fa82.png?v=1770546585"},{"product_id":"art-tee-minimal-edition","title":"ART Tee","description":"\u003cp data-start=\"2729\" data-end=\"2783\"\u003eThe \u003cstrong data-start=\"2733\" data-end=\"2744\"\u003eART Tee\u003c\/strong\u003e strips expression down to its essence.\u003c\/p\u003e\n\u003cp data-start=\"2785\" data-end=\"3078\"\u003eBuilt around a clean, contemporary typographic treatment of the word \u003cstrong data-start=\"2854\" data-end=\"2863\"\u003e“ART”\u003c\/strong\u003e, this piece reflects the tension between creativity and restraint. The vertical red graphic subtly disrupts the minimal canvas, symbolizing the layered, emotional, and sometimes chaotic nature of artistic creation.\u003c\/p\u003e\n\u003cp data-start=\"3080\" data-end=\"3241\"\u003eThe bold red “ART” mark, rotated along the side panel, adds a modern, architectural sensibility — making this tee feel as much like a design object as a garment.\u003c\/p\u003e\n\u003cp data-start=\"3243\" data-end=\"3307\"\u003eFor those who believe that simplicity speaks louder than excess.\u003c\/p\u003e","brand":"TBF Store","offers":[{"title":"White \/ XS","offer_id":45450366091321,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"White \/ S","offer_id":45450366124089,"sku":null,"price":749.0,"currency_code":"INR","in_stock":false},{"title":"White \/ M","offer_id":45450366156857,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"White \/ L","offer_id":45450366189625,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"White \/ XL","offer_id":45450366222393,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"White \/ 2XL","offer_id":45450366255161,"sku":null,"price":789.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7162\/9369\/files\/5.png?v=1770387809"},{"product_id":"fts-red-edition","title":"FTS Red Edition","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eAnchored by a stacked Devanagari word mark placed at the centre chest, this piece is built around impact and balance. The composition is sharp, structured, and intentionally bold — turning text into a graphic block that feels almost architectural on the body.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eThe contrast-heavy print against the red base amplifies the energy of the design, making it feel less like a basic tee and more like a wearable statement. It’s graphic, urban, and rooted in typographic culture — designed for those who understand that what you wear can speak before you do.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003ePremium oversized fit. Structured shoulders. 100% cotton comfort.\u003cbr data-start=\"1185\" data-end=\"1188\"\u003eMade to stand out in real spaces — streets, studios, campuses, late nights.\u003cbr\u003e\u003c\/p\u003e","brand":"TBF Store","offers":[{"title":"XS","offer_id":45556817756217,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":45556817788985,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":45556817821753,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":45556817854521,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":45556817887289,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"2XL","offer_id":45556817920057,"sku":null,"price":779.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7162\/9369\/files\/4_f4e51dad-d782-4aa2-a00f-d3902f4e0cb2.png?v=1772451819"},{"product_id":"fts-red-edition-copy","title":"FTS Blue Edition","description":"\u003cdiv class=\"flex flex-col text-sm\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:19061350-5b8c-4b4f-82e4-072ff25c2c93-0\" data-testid=\"conversation-turn-2\" data-scroll-anchor=\"true\" data-turn=\"assistant\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"319fc10d-9cb9-44dd-b115-429d03304d6a\" dir=\"auto\" data-message-model-slug=\"gpt-5-3\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full wrap-break-word light markdown-new-styling\"\u003e\n\u003cp data-start=\"0\" data-end=\"259\"\u003eAnchored by a stacked Devanagari word mark placed at the centre chest, this piece is built around impact and balance. The composition is sharp, structured, and intentionally bold — turning text into a graphic block that feels almost architectural on the body.\u003c\/p\u003e\n\u003cp data-start=\"261\" data-end=\"577\"\u003eSet against a deep blue base, the contrast-heavy print brings a calmer but equally powerful energy to the design. It shifts the mood from loud to composed while still keeping the statement intact — graphic, urban, and rooted in typographic culture for those who understand that what you wear can speak before you do.\u003c\/p\u003e\n\u003cp data-start=\"579\" data-end=\"722\" data-is-last-node=\"\" data-is-only-node=\"\"\u003ePremium oversized fit. Structured shoulders. 100% cotton comfort.\u003cbr data-start=\"644\" data-end=\"647\"\u003eMade to stand out in real spaces — streets, studios, campuses, late nights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"TBF Store","offers":[{"title":"XS","offer_id":45576088158265,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"S","offer_id":45576088191033,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":45576088223801,"sku":null,"price":749.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":45576088256569,"sku":null,"price":749.0,"currency_code":"INR","in_stock":false},{"title":"XL","offer_id":45576088289337,"sku":null,"price":749.0,"currency_code":"INR","in_stock":false},{"title":"2XL","offer_id":45576088322105,"sku":null,"price":789.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7162\/9369\/files\/2_d7e8020e-9407-4e3e-b722-bc3705ead26c.png?v=1773053225"},{"product_id":"epic-tee-mahabharata-yuddha-edition-white","title":"EPIC Tee | Mahabharata Yuddha Edition WHITE","description":"\u003cp data-start=\"611\" data-end=\"723\"\u003e\u003cstrong data-start=\"611\" data-end=\"623\"\u003eEPIC Tee\u003c\/strong\u003e is a brutalist reinterpretation of the Mahabharata Yuddha — where mythology meets modern precision.\u003c\/p\u003e\n\u003cp data-start=\"725\" data-end=\"1143\"\u003eAnchored by the bold wordmark \u003cstrong data-start=\"755\" data-end=\"765\"\u003e“EPIC”\u003c\/strong\u003e, this piece is grounded not just in legend, but in place. Beneath it sits the \u003cstrong data-start=\"844\" data-end=\"921\"\u003eexact coordinates of the Kurukshetra battlefield (29.9695° N, 76.8783° E)\u003c\/strong\u003e — marking the real geographic site where the war of the Mahabharata is believed to have unfolded. This fusion of ancient narrative and factual mapping positions the tee between history, mythology, and contemporary design.\u003c\/p\u003e\n\u003cp data-start=\"1145\" data-end=\"1318\"\u003eThe phrase \u003cstrong data-start=\"1156\" data-end=\"1179\"\u003e“Since Dwapar Yuga”\u003c\/strong\u003e situates the design within the epic’s timeline, reminding the wearer that conflict, dharma, and destiny have shaped culture for millennia.\u003c\/p\u003e\n\u003cp data-start=\"1320\" data-end=\"1627\"\u003eThe back features a cinematic, monochromatic battle tableau referencing the Kurukshetra war, treated with a contemporary graphic language. 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